Revenue from ads · last 3 months
▲103% vs. prior period3.2× return on ad spend
Ad spend▲1% vs. prior period
Appointments▲30% vs. prior period
Cost / appointment▼23% vs. prior period
Leads from ads▲27% vs. prior period
From ad spend to sales
- 01Ad spend
- 02Clicks
- 03Leads7.7% of clicks
- 04Appointments72.3% of leads
- 05Sales17.3% of leads
Click a month to view it, then another to compare.
1Meta | Balayage Showcase$7,175
$1,971 spent · 126 leads · 3.6× ROAS · Hair Color
2Meta | Bridal Party Packages$5,866
$1,176 spent · 34 leads · 5.0× ROAS · Bridal
3Meta | New Client Facial Offer$5,135
$2,492 spent · 255 leads · 2.1× ROAS · Facials
Where leads came from
- Google Ads0
- Meta Ads415
- Unattributed27
Matched when a lead arrives with campaign tracking (UTMs, gclid/fbclid) or a tracked call.
What changed
Sep 5
Added retargeting audience